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Monday, 26 September 2011

Movie Review : Avatar

WHAT IS COMMUNICATION?
Ever since that never to be forgotten day, millenniums past, when a creature crawling out from the sea decided to snarl at another creature trying to snatch away a potential dinner, the idea of communication between living beings has become an innately instinctive part of the social, physical, mental, and emotional fabric of thinking, and feeling, living creatures. Not only is this medium of communication vocal, but it is also through gestures, your body language, your facial expressions, “words left unsaid,” and other ways and means in which you can get your meaning across to the listener or viewer. Well, then, what is communication exactly? The term 'Communication' has been derived from the Latin word 'communis' that means 'common'. Thus 'to communicate' means 'to make common' or 'to make known'. This act of making common and known is carried out through exchange of thoughts, ideas or the like. The exchange of thoughts and ideas can be through gestures, signs, signals, speech or writing. People are said to be in communication when they discuss some matter, or when they talk on telephone, or when they exchange information through letters. Basically, communication is sharing information, whether in writing or orally.

Types of communication
Humans live their daily lives through a series of communications without which nothing in this world would be achievable. The medium through which men convey their innermost thoughts and will are expressed through a variety of communication channels. When you take a closer look at the number of expressions and responses that human beings make every day you begin to understand the types of communication that exists in the world of Homo sapiens. The types of communication that humans use come in different forms.
  • Verbal communication
  • Nonverbal communication
Verbal Communication
Verbal communication refers to the form of communication in which message is transmitted verbally; communication is done by word of mouth and a piece of writing. Objective of every communication is to have people understand what we are trying to convey. In verbal communication remember the acronym KISS (keep it short and simple).
When we talk to others, we assume that others understand what we are saying because we know what we are saying. But this is not the case. Usually people bring their own attitude, perception, emotions and thoughts about the topic and hence creates barrier in delivering the right meaning.
So in order to deliver the right message, you must put yourself on the other side of the table and think from your receiver’s point of view. Would he understand the message? how it would sound on the other side of the table?

Verbal Communication is further divided into:
o   Oral Communication 
o   Written Communication
Nonverbal Communication
Nonverbal communication is the sending or receiving of wordless messages. We can say that communication other than oral and written, such as gesture, body language, posture, tone of voice or facial expressions, is called nonverbal communication. Nonverbal communication is all about the body language of speaker.
Nonverbal communication helps receiver in interpreting the message received. Often, nonverbal signals reflect the situation more accurately than verbal messages. Sometimes nonverbal response contradicts verbal communication and hence affects the effectiveness of message.
Types of Communication Based on Purpose and Style
Based on style and purpose, there are two main categories of communication and they both bears their own characteristics. Communication types based on style and purpose are:
  1. Formal Communication
o   In formal communication, certain rules, conventions and principles are followed while communicating message. Formal communication occurs in formal and official style. Usually professional settings, corporate meetings, conferences undergoes in formal pattern.
  1. Informal Communication
o   Informal communication is done using channels that are in contrast with formal communication channels. It’s just a casual talk. It is established for societal affiliations of members in an organization and face-to-face discussions. It happens among friends and family. In informal communication use of slang words, foul language is not restricted. Usually. informal communication is done orally and using gestures.
The study of communication also includes intercultural communication, interpersonal communication, cross cultural communication and many more.

WHAT IS INTERCULTURAL COMMUNICATION?

Intercultural communication is the sending and receiving of messages across languages and culture. It is also a negotiated understanding of meaning in human experiences across social systems and societies. When we talk of other cultures, we mean not only those who speak a language that is different from ours or who live in a different country or region, we also mean those who live in the same city or region but who do not share the same social group.
Intercultural communication in its most basic form refers to an academic field of study and research. It seeks to understand how people from different countries and cultures behave, communicate and perceive the world around them. The findings of such academic research are then applied to 'real life' situations such as how to create cultural synergy between people from different cultures within a business or how psychologists understand their patients.
The definition of intercultural communication must also include strands of the field that contribute to it such as anthropology, cultural studies, psychology and communication.
There are many researchers and academics of note within the intercultural field, who naturally all have different definitions of 'intercultural communication'. For example Karlfried Knapp  defines it as "'Intercultural communication,' can...be defined as the interpersonal interaction between members of different groups, which differ from each other in respect of the knowledge shared by their members and in respect of their linguistic forms of symbolic behaviour." For those wanting to dig a bit deeper it may be a good idea to look into the works of Edward T. Hall, Geert Hofstede, Harry C. Triandis, Fons Trompenaars, Clifford Geertz and Shalom Schwartz.
The theories developed by the researchers and academics can and have been applied to many fields such as business, management, marketing, advertising and website design. As business becomes more and more international, many companies need to know how best to structure their companies, manage staff and communicate with customers. Intercultural communication gives them an insight into the areas they need to address or understand. Intercultural communication theories are now also used within the education, health care and other public services due to growing multicultural populations.  

A Brief History on Avatar

Avatar is a 2009 America epic science film written and directed by James Cameron, and starring Sam Worthington, Zoe Saldana, Stephen Lang, Michelle Rodriguez, Joel David Moore, Giovanni Ribisi and Sigourney Weaver. The film is set in the mid-22nd century, when humans are mining a precious mineral called unobtanium on Pandora, a lush habitable moon of a gas giant in the Alpha Centauri star system

Development on Avatar began in 1994, when Cameron wrote an 80-page scriptment for the film. Filming was supposed to take place after the completion of Cameron's 1997 film Titanic, for a planned release in 1999, but according to Cameron, the necessary technology was not yet available to achieve his vision of the film. Work on the language for the film's extraterrestrial beings began in summer 2005, and Cameron began developing the screenplay and fictional universe in early 2006. Avatar was officially budgeted at $237 million. Other estimates put the cost between $280 million and $310 million for production and at $150 million for promotion. The film was released for traditional viewing, 3-D viewing, and "4-D" viewing. The stereoscopic filmmaking was touted as a breakthrough in cinematic technology.

Avatar premiered in London on December 10, 2009, and was internationally released on December 16 and in the United States and Canada on December 18, to critical acclaim and commercial success. The film broke several box office records during its release and became the highest-grossing film of all time in the U.S. and Canada and also worldwide, surpassing Titanic, which had held the records for the previous twelve years. It also became the first film to gross more than $2 billion. Avatar was nominated for nine Academy Awards, including Best Picture and Best Director, and won three, for Best Cinematography, Best Visual Effects, and Best Art Direction. The film's home release went on to break opening sales records and became the top-selling Blu-ray of all time. Following the film's success, Cameron signed with 20th Century Fox to produce two sequels, making Avatar the first of a planned trilogy. 

Avatar Review
The Plot:
When his brother is killed in a robbery, paraplegic Marine Jake Sully decides to take his place in a mission on the distant world of Pandora. There he learns of greedy corporate figurehead Parker Selfridge's intentions of driving off the native humanoid "Na'vi" in order to mine for the precious material scattered throughout their rich woodland. In exchange for the spinal surgery that will fix his legs, Jake gathers info for the cooperating military unit spearheaded by gung-ho Colonel Quaritch, while simultaneously attempting to infiltrate the Na'vi people with the use of an "avatar" identity. While Jake begins to bond with the native tribe and quickly falls in love with the beautiful alien Neytiri, the restless Colonel moves forward with his ruthless extermination tactics, forcing the soldier to take a stand - and fight back in an epic battle for the fate of Pandora.
The Good:
  • Special Effects: As if you didn’t already expect this. The SFX are impeccable and he uses them well. Instead of just shoving them in your face, he weaves them into the story beautifully, and they come off effortlessly.
  • The Details: Normally in a film like this, you can see a few mistakes here and there, but in Avatar, there’s none. From Sam Worthington’s tiny legs to the computers within the scenes – every detail was thought out and used as a part of the environment. The best thing that Cameron did was allow for all his hard work to be incorporated into the wide shots without saying “hey look at this.” In allowing everything to be part of a greater whole, Cameron truly created a world of his own, which makes you truly feel as if you’ve been transported into a new world while watching the film.
  • The Acting: To both the actors and director’s credit, the performances came through extremely well. It’s amazing how much of the actor’s emotions you could see through their Avatar characters. Zoe Saldana gave an especially emotional and strong performance, and you never even saw her real face.
The Mediocre:
  • The Story: Cameron came up with a lot of original ideas for this film, but the story was not one of them. Although it was well put together, clean, and everything played out like clock-work, there was no originality to it. As everyone realized as they were walking out of the theatre, the film is Dances with Wolves but with blue cat-like aliens. It’s every video game you’ve ever played, ever steamy-action novel you’ve ever read, every plot line you’ve seen before in a big budget film. Is it well told? Absolutely! But with all the time and money Cameron put into it, I would expect him to tell an old story well. I get that he took a number of risks, so maybe asking for an original story was taking things too far.
The Bad:
  • Early Footage: Although it was fun to see early footage of the film a few months ago, it screws you over in the long run. The first 45 minutes of the film is all about being in awe of the environment. It’s about reacting to everything around you, for the people who have seen the footage the experience isn’t fresh and therefore it doesn’t carry you as much as it should. For those of you who have abstained from any footage, you’ll soon be rewarded.
Overall:
If nothing else this is a visual masterpiece and is meant to be seen in 3-D theatres. It will take you on a ride and blow you away. If you want to avoid some of the problems with it, just make sure to turn your brain off upon arrival and let your senses lead you.

Cultural Elements in Avatar
Some of the more interesting features of AVATAR are its cultural and religious aspects. With the Na’vi, James Cameron has created an entire culture with a language, a way of life, a relationship with the land, and a religion or spirituality. The Na'vi culture is deep, beautiful, and simple thing. Their lives focus on unity, simplicity, and a strong connection to nature. Here are some insights into the lives of the Na'vi and the Omaticaya as well as the tools and rituals that make up their lives.

Language
The Na'vi language is the constructed language of the indigenous Na'vi used in the Avatar film. It was created by Paul Frommer, a professor at the Marshall School of Business with a doctorate in linguistics. He designed the language according to fit it to some of James Cameron's ideas of how the language should sound. Beside this, the only constraint was that it had to be learnable and pronounceable by the actors. The Na'vi have a tribal communal culture. They have no written language. Their history is passed down by oral tradition through stories. Humans, in order to document it, use most English alphabet letters, plus two diacritics (ä, ì), three ejectives (px, tx, kx), and an apostrophe as a glottal stop.

Foods
The Na'vi are an omnivorous species. They eat meat as demonstrated by their hunting practices and pronounced canines but have also been seen to forage, demonstrating their consumption of plants and other producers. Their society includes hunters and gatherers with incipient agriculture. The Na'vi are also talented gatherers. They take advantage of everything the forest has to give. Much of the flora, like the fauna, can grow to colossal size. Fruit growing on a variety of trees near Hometree can provide a valuable source of food for the Na'vi. The fruit is dissected, some of which will be eaten immediately, and some of which is set aside and packaged in leaves for distribution or storage. The Na'vi prides themselves on their inventive arrangements of Food Wraps. These are convenient for eating while hunting and gathering, but can also be eaten regularly while at Hometree. Fruits, meats, vegetables, seeds, and spices are combined together and wrapped in edible leaves and vines.




Tradition - Leaf Plate
Na'vi etiquette and tradition dictates that these trays are passed to every participant of a social gathering or ritual. One should not take a bowl, which is used for a mildly intoxicating drink, off the tray for his or her own use. Instead, one must hold the tray and allow another adjacent clan member to take the bowl and place it before the drinker. Only then can one drink from the cup. During festive occasions, children enjoy following the tray around the circle so that they can be the one to place the bowl in front of the tray holder.


Clothing
Little apparel is worn by the Na'vi. Cloth, most likely woven from native flora of the planet is the basic garment worn by all Na'vi. It is possible that very little clothing is worn by the Na'vi because it is simply what is needed for the Na'vi to work and live taking minimally from the environment. Clothes appear to also show the ranking of one in the hierarchy of a clan. For example, the Omaticaya clan leader, Eytukan, wore a garment made of brilliant or precious materials in comparison to a simple clothing piece worn by other clan members. Accessories are added to a Na'vi's attire as he or she moves up in the clan hierarchy. For example, Jake Sully, as an apprentice clan member, wore only an undecorated loincloth; as he learned more about the Na'vi culture, however, he wore armbands and necklaces to display his ranking. The Tipani clan is unique in their use of armor which is often made from leather and bone.

Music/Songs
Hometree Song
The Na'vi people have no indigenous musical theory; they do not analyze or codify their musical creations. Songs come to the Na'vi through dreams, while wandering along, or while linked with the consciousness of Pandora through their queues. Na'vi does not claim ownership; the songs belong to all. Unlike aboriginal cultures on Earth, both men and women join in songs that revolve around home and hearth activities, such as weaving, cooking, child-rearing, and playing games with children. They use a very wide vocal range, often encompassing three octaves (although they do not use that concept). Many Hometree songs involve overlapping, cascading musical lines, with each performer singing the same basic melody but joining the song at different points, with different tempi and rhythms, a style sometimes referred to as heterophony (commonly found on in Earth in Eastern music tradition). There has been no confirmation of musical theories by the Na'vi themselves. They do not recognize any theoretical basis other than Eywa and are reluctant to discuss their music with outsiders. An Earth-style musicological analysis would make absolutely no sense to them, and they believe the study of music to be a frivolous activity.

Hunt Songs
Hunts songs are often used to accompany rites of passage, including a precursor to the moment when a Na’vi first bonds with his or her banshee. They may be sung in unison, but more often are chanted breathlessly. During Uniltaron, in which Na’vi seek their spirit animal during a chemically induced trance, they express themselves musically as the spirit moves.
Other Hunt songs focus on hunting activities,  the strength of both hunter and hunted, praying for the worthiness of the hunter, speaking to the spirits of the forest creatures, etc. These may be sung in many contexts: before or during a hunt, prior to battle with external forces, and during social events. Many of the songs for puberty rituals and hunting are performed as non-melodic group chanting in a very forceful, rhythmic grunting style. In this style, the glottal stops and ejective consonants inherent in the Na’vi language are emphasized. It is believed that this chanting or grunting style is the oldest extant of Na’vi expressive style, because of the way the song style incorporates and emphasizes these linguistic elements.

During some rituals, members of the clan will perform agile “hand dancing” in which their long, tendril-like fingers weave a deeply symbolic and poetic narrative. Rapid, controlled shifts of the dancers’ bioluminescent spots often add to the magical beauty of the performance.
Here is a typical example of hunt song lyrics, which often display great respect for the potential prey.

We are walking your way     Terìran ayoe ayngane
We are coming                      Zera'u
We are singing your way      Rerol ayoe ayngane
So choose                              Ha ftxey
Choose one among you        Awpot set ftxey ayngal a l(u) ayngakip
Who will feed the People     Awpot a Na'viru yomtiying

Chorus (repeated)

Let my arrow strike true           Oeyä swizaw nìngay tivakuk
Let my spear strike the heart     Oeyä tukrul txe'lanit tivakuk
Let the truth strike my heart      Oeri tìngayìl txe'lanit tivakuk
Let my heart be true                  Oeyä txe'lan livu ngay.
You are fast and strong              Lu nga win sì txur
You are wise                              Lu nga txantslusum
I must be fast and strong          Livu win sì txur oe zene
So only                                      Ha n(ì)'aw
Only if I am worthy of you      Pxan livu txo nì'aw oe ngari
Will you feed the People         Awpot a Na'viru yomtiying

Musical Instruments
LOG DRUM
Drums are used as musical accompaniment during all social celebrations and most rituals. Na'vi drums are log drums, usually created out of fallen trees or branches that have been hollowed out by larvae and by the natural decaying processes on Pandora. They are created from a short section of hollow log. Both ends of the log are covered by the skin of a hexapede.

The best of these log drums are said to be from a fallen unidelta tree. During its life, this tree usually serves as a host for a species of insect with glowing larvae that drill elaborate pathways through the wood of the living tree without affecting the tree's ability to grow. Once the tree (or a branch) has fallen, the larvae move to another tree, leaving the fallen log riddled with channels. These channels give the tree an exceptionally resonant quality. Any combination of sizes of drums may be used to accompany social dances. But the larger drums, those who’s wood has been channeled by the larvae, are only used for ritual functions, especially those rituals that form a part of the Uniltaron, or Dream Hunt. These large drums are played by four or five Na'vi warriors at a time, wielding heavy wooden beaters.

Pendulum Drum
These drums are exceptionally loud, due to the placement of the drums over holes in the trees. When the drum is struck, the volume is amplified by the hollow structure of the tree to which it is attached.
The performer stands on a trapeze-like swing; the padded end of the sturdy branch on which he stands acts as the drumstick. He propels himself back and forth between two drums, hitting each as he swings from side to side. Just before the beater hits the drum head, the performer jumps up off the swinging beater, allowing it rebound naturally. Numerous drums may be played simultaneously by drummers on trapezes of different lengths, creating a chaotic polyrhythm. Because of the inaccuracy of this swinging/playing technique, a steady rhythm is almost impossible to attain, except by a very few skilled players. Therefore these drums are typically not used as accompaniment for dances. They will, however, be used to ornament songs and especially to add excitement to Dream Hunt dancing


The Blue Flute – Religious Instrument
It is interesting to note that, although the Omaticaya calls itself "the Clan of the Blue Flute" the instrument referenced is, at least as described by researchers, not actually a flute. Nor is it used as a musical instrument. There is only one in existence, kept carefully within the limbs of Hometree. It serves as a guardian spirit and a concrete representation of the connection of the Na'vi with the Hometree. The flute (actually a one-holed trumpet in terms of playing techniques) is of ancient ancestry. Na'vi mythology purports that Eywa plucked a branch from the Hometree, created the Blue Flute, and gave it to the Omaticaya with the intent that it are used as a device to communicate with her or the spirits of ancestors who have passed on.

Lifestyle
Baby Carriers
The Na'vi call their baby carriers Iveh k'nivi s'dir made of soft sturmbeest leather with fur, cut in strips, tanned and softened. A tight frontal wrap keeps Na'vi infants close to their mother's or father's body. The carrier keeps babies warm and allows the parent to run, climb, and carry out domestic activities. The wrap also helps socialize Na'vi children, who are face-to-face with their parents from their first days and thus learn appropriate facial cues and gestures. Most Na'vi couples have one to three children, although there are exceptions.



Hammocks

The Na'vi prefers to sleep in large groups for physical closeness and comfort. This arrangement also acts as an effective early warning system in the event of danger. Families sleep together on larger hammocks, which are decorated and meticulously constructed for flexibility and strength. For everyday use, the family hammock is known simply as nivi, or "us." Clan members will occasionally sleep singly or with their mates in smaller hammocks. This is socially acceptable as long as the member returns group sleep, or k'sey nivi, within a short period of time. As attuned as they are to one another, the Na'vi use sleeping arrangements as an accurate barometer of a clan member's emotional health; if a Na'vi is seen to sleep outside the group (sumin'sey hulleh) for an extended period, it is generally considered a sign that the clan member is in some kind of distress. Because of the fine craftsmanship, hammocks can last for more than 20 terrain years. Family elders decide when a new hammock is needed. Construction takes place over a period of months and generates a good deal for enthusiasm within both the family and the clan as a whole; everyone contributes to the effort. A great deal of time is spent in gathering the correct materials, and it is during this process that most of the familial bonding takes place. The construction itself is a relatively informal and straightforward process. As the hammock nears completion, several ceremonies take place to honor and acknowledge the hard work. When the new hammock is finally installed and the old one is removed, there is a ceremony in which the old hammock is burned on a pyre in a serious, respectful manner. At the end of the ceremony, the family puts on a celebration with food and dance in honor of the moment of renewal. Hammocks are sensitive to the touch, and can curl to form a cocoon like shape for a sleeping Na'vi.


BANSHEE


In Na’vi culture, when an Omaticayan is prepared mentally and physically, they are required to tame a banshee to be confirmed as a warrior. All the Omaticayan’s need to go through this ritual when the right time arises.

Bonding with a banshee and becoming an Ikran Makto is a dangerous and required rite of passage for Na'vi warriors in some clans, including the Omaticaya. Na'vi can connect to a banshee through a neural interface that allows animal and rider to move with apparent effortlessness through the skies.However, the banshee will only bond with one Na'vi in its lifetime. In Na'vi culture, taming a banshee is a test every young hunter has to pass.

The mountain banshee rooker is high in the Hallelujah Mountains. The largest rookery, which features the largest specimens (and therefore the best to tame for riding), is in grottoes and outcrops on the sheer cliff faces of Mons Veritatis, one of the largest of the floating mountains. It is here that the Na'vi come to select (and be selected by) a banshee for domestication. The bonded mountain banshees nest in the highest branches of Hometree, where they can be close at hand for their Na'vi rider.

The mountain banshee is highly adapted for flight. Specially developed muscles attached to the breastbone allow for the powerful strokes needed to achieve lift. The downside is that the denser air is harder to move through, and requires highly-efficient streamlining to achieve high flight speeds.



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